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Where Do You Fit Into Marketing?

Find your fit in Marketing at Ferris State University

The Marketing Department offers students a diverse array of specialized marketing degree programs in Design, Business Data Analytics, Graphic Media Management, Marketing, and Public Relations to develop marketing professionals who contribute  to the economic vitality of the global business community. 

Let's Go Marketing Game

Which Program Fits You?

Check out our new, digital Let’s Go Marketing game! Learn more about the Marketing programs at Ferris State University, collect coins, be the boss, choose a marketing career, and reach the finish line first! 

Bachelor's Degrees

Bachelor's Degree (4 Year) 
The Ferris Marketing program allows you to customize your marketing degree to match your career interests. You can specialize in Digital Marketing, Professional Sales, Sports Marketing, and Health Care Marketing.

Business Data Analytics
Bachelor's Degree (4 Year) 
Business Data Analysts discover information that’s hidden in numbers and data. It is all about spotting useful information and patterns, then turning them into business changing insights. 

Bachelor's Degree (4 Year) 
Every logo, package, poster, website, and more were most likely designed by a graphic designer. Graphic design is literally everywhere. 

Graphic Media Management
Bachelor's Degree (4 Year) 
Graphic Media Management students learn how to share visual content via print, social media, and networks, by creating workflows in one of the most technologically advance labs in the USA. 

Public Relations
Bachelor's Degree (4 Year) 
The Ferris Public Relations program is one of two programs in the nation that offers public relations as a business degree.

Associate Programs

Associate Degree (2 Year)  
*Available online and in-person 
The Marketing Associates degree introduces students to business foundational concepts and the basic marketing-related disciplines. Students will take a combination of general education courses, business foundation courses, and marketing courses with an opportunity to select electives that meet their professional interests in the marketing field. 

Graphic Communication  
Associate Degree (2 Year) 
Graphic Communications students will learn to operate may types of print and media production equipment so they can enter the print production workforce or continue studies in Graphic Media Management.

More Information

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Contact Us

BUS 212
119 South Street
Big Rapids, MI 49307
(231) 591-2426 Tel
(231) 591-3521 Fax
[email protected]