Advertising and Integrated Marketing Communication Certificate

About the Program

THe US Bureau of Labor Statistics projects that jobs in advertising could grow 10% between 2021 and 2031.  The Advertising and Integrated Marketing Communications Certificate will build these skills:

• Understanding media and markets
• Learning how corporations communicate effectively
• Learning how to effectively manage integrated marketing communications

Students will be exposed to innovative techniques for creating and writing ads and skillfully placing them for maximum success in influencing customers. Students will also learn how to manage the relationships between advertising agencies and their clients.

Program Details