119 South St., BUS 200
Big Rapids, MI
(231) 591-2420
[email protected]
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The Small Business Management certificate is a practical preparation for individuals interested in starting an entrepreneurial venture or managing a small business. The four-course sequence will guide students through the process of conceptualizing business ideas, developing a business plan, and navigating legal and government requirements. Students will be instructed in small business accounting principles, and will learn how to incorporate managerial metrics into their business decision-making. Students will engage in hands-on activities and simulations, guided by faculty with actual small business management experience. Finally, students will be introduced to promotion and marketing strategies to grow the business.