Blair Entenmann, MBA

Blair Entenmann, MBA

Adjunct Faculty 3
Marketing Program
Marketing
Phone: (231) 591-3160
Email: [email protected]

Education

• MBA, Indiana University, Finance and Entrepreneurial Studies
• Certificate, Ferris State University, Experiential Learning, Marketing
• BS, Ferris State College, Marketing, Sales Management

Biography

Blair Entenmann has over 37 years of hands on sales and marketing experience. Fifteen years as brand manager/marketing director of Coachmen RV Company, Ralston Purina, ConAgra Frozen Foods, Rent-A-Center, NordicTrack and twenty two years as President of MarketingHelp! – business and new venture development company prior teaching at Ferris beginning in 2010.

He has developed and launched over 100 New Products, developed and mostly executed over 350 Business or Marketing Plans and developed and executed over 1500 Marketing/Sales Programs in his career. Ferris AMA Professor of the Year in 2015 and 2022. Awarded prestigious 2019 Adjunct Teaching Excellence Award.

Very Highly Rated on www.RateMyProfessors.com. Participant in Junior Faculty Fellowship Program with Study on Experiential Learning in 2016-2018 and AMA RSO Faculty Advisor since 2014.

Presentations

• Oral Presentation
  Barney-McNamara, B. (Author & Presenter), Entenmann, B. (Author & Presenter), Jackson Rockwell, J. (Author & Presenter), HatchED, "Bringing Real World Networking into the Classroom," Ferris State University, Big Rapids, MI, (February 24, 2022).