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Student Alumni Gold Club to Participate in Second Annual Student Engagement and Philanthropy Day

Student Engagement and PhilanthropyOn Thursday, Feb. 27, Ferris State University will be among nearly 100 educational institutions worldwide to participate in the second annual Student Engagement and Philanthropy Day. The initiative, organized by CASE Affiliated Student Advancement Programs, is designed to increase student understanding of philanthropy and grow engagement on campuses.

Institutions from the U.S., Australia, Canada, England and other countries will participate in the event through various activities, including “thank-a-thons,” day-long social media campaigns and student video interviews on what giving means to them. Throughout this day, Ferris’ Student Alumni Gold Club will be hand-delivering 50 Ferris-themed cupcakes and thank you cards filled with bulldog pride as a way to thank the university’s greatest supporters. SAGC has met with 25 other registered student organizations to explain Student Engagement and Philanthropy Day, and asked for nominations for two people at the university who have exhibited the true meaning of philanthropy. They have paired up with Ferris’ annual giving director, Jennifer Yontz, who will be sponsoring a small gift to be delivered to these supporters.

“Exposing students to different types of philanthropic support and the positive effect private support has on the student experience is very important,” Yontz said. “Being able to sponsor this year’s Student Engagement and Philanthropy Day activities at Ferris was a great way to recognize this form of philanthropic giving and celebrate those who have taken the extra step to ensure the continued success of Ferris and its students.”

“Philanthropy Day is an excellent opportunity for our students to learn more about university supporters,” said Brandi Behrenwald, assistant director of Alumni Relations and SAGC advisor. “Donors are critical in the success of our students and their support can come from a variety of means – financial, volunteering their time to talk with students through a mentoring program or even hiring our students for internships or employment.”

This day will be documented and shared via social media on popular sites such as Facebook, Instagram and Twitter. People are encouraged to follow and join the conversation by using “#StudentEngageDay” as the signature hashtag.

CASE ASAP provides programming, services and resources in advancement, including fundraising and alumni relations, for students and advisers at student alumni associations, student foundations and similar organizations at colleges and universities that are members of the Council for Advancement and Support of Education.

Student Engagement and Philanthropy Day is part of CASE ASAP’s goal to foster and enhance student involvement in all areas of advancement – including fundraising, alumni relations, communications and marketing.

“It’s important that students start taking steps to become the next group of philanthropic leaders,” says Rob Henry, CASE’s executive director of emerging constituencies. “On Feb. 27, we celebrate the value students bring to their institutions with their time, talent and treasure.”

About CASE

Headquartered in Washington, D.C., with offices in London, Singapore and Mexico City, the Council for Advancement and Support of Education is the professional organization for advancement professionals at all levels who work in alumni relations, communications, fundraising, marketing and other areas.


CASE ASAP, a program of CASE, comprises student alumni associations, student philanthropy groups and similar organizations at more than 375 CASE member institutions. Its goal is to foster and enhance student involvement in all areas of advancement while providing unique opportunities for students to explore careers in higher educational advancement.

About Student Alumni Gold Club

Student Alumni Gold Club is a student leadership organization that serves as an official chapter of the Ferris State University Alumni Association. SAGC fosters a connection between alumni and the University to create an environment in which both alumni and students can enrich their University experiences. The club provides leadership experience and promotes activities that will build a deep loyalty and commitment to Ferris.