Graphic Standards - Ferris State University
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Graphic Standards Homepage
Marketing Plan 05-06
Web Site Graphic Standards

Download Web page graphics
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Creating Web Pages

Though some flexibility is necessary, consistency in graphic content conveys the correct image of FSU. To keep Web pages uniform, each area of the University has its own Web Content Coordinator for copy and Web developer for design. They are responsible for updating page contents and creating new pages through the use of templates. They are your resources for creating Web pages. Consult your Dean’s or Vice President's office to identify the experts in your area.

Graphic Standards

  • Uniformity across the Web site can be ensured through the use of approved page templates and graphics.
  • The correct University signature lines, symbols and colors should also be used. These are also available from the Web Content Manager.
  • The Web Content Manager is available to assist in creating pages and to review Web pages.

Policy

Graphic standards may not apply to all Web pages created or maintained by FSU students, faculty or staff. Some Web pages are meant for academic or informational purposes not associated with the image FSU presents to the public. Examples include the Torch (student paper), budget reports (on-line spreadsheets, etc.) and academic journals of faculty.

To be exempt from graphic standards, Web pages must be created for academic purposes, either as a hands-on project for students or for an academic section of the Web site. If Web pages are part of the campus Intranet (or with a primary target audience of current students, faculty and staff), they are exempt.

Web design standards may not apply to FSU Web publications devoted to special events or services that contain graphic components closely tied to a specific design theme.

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