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Home Key Marketing Messages Tagline: Imagine More Targeted Messages Graphic Standards Advertising PR Campaign Contact: Shelly Armstrong Interim Vice President for University Advancement & Marketing and Associate Vice President for Marketing and Communications |
The Tagline: Imagine MoreThe phrase/tagline Imagine More is appearing in new Ferris State University marketing materials, in advertisements and other communications. It is being used as a platform for messaging that distinguishes Ferris State University from other public universities and can be used for both image and recruitment marketing. Imagine More invites multiple audiences to view Ferris State University in a new way - to explore the degrees, programs and opportunities that extend beyond what an external audience might expect when they think of Ferris State University. Imagine More also invites students, alumni, and faculty and staff to extend their own internal vision to new possibilities and to a future reality that may be very different from today. |