Here is an account of an Advertising Scheme by A. L. Hamill

"Hamill, the Ticket Broker, Petoskey"

as was described in a local paper
(publisher, exact time and date TBD).


A.L. Hamill's Advertising Scheme

    A.L. Hamill, an old Cheboygan boy, better known as "Dolly",  who is now a resident of Petoskey, has worked out a new advertising scheme, as will be seen from the following, from the Petoskey Hearld:

    A.L. Hamill has found another use for a bicycle and every time he rides his wheel he will leave behind him "footprints on the sands of time" in the shape of an advertisement which reads: "Hamill, the Ticket Broker, Petoskey"

    So far as we know, Mr Hamill's scheme is bran new and he assures us that it is original with him.  In fact, we cannot think of anyone else who would devise such a thing but our enterprising ticket broker.

    The devise consists of a rubber belt to fit the rear wheel of his bicycle, upon which  he has placed his name and business.  The letters receive ink from a couple of rollers just above the wheel which turn  are supplied by an ink fountain holding about one gallon of ink. The rollers and fountain are attached to the diamond frame of the bicycle by iron rods.  The fountain is filled with printer's ink, thinned to the proper consistency, and its flow can be easily regulated by a little slide in the fountain.  The rollers are 3.5 inches long.  The distributor, or the roller receiving the ink from the fountain, is 3 inches in diameter, and the other one is 8 inches in diameter.  Both are covered in felt.  Attached to the pedal shaft just in front of the rear wheel is a large brush for sweeping the sidewalk clean.  As the wheel revolves the letters pass under and touch the large roller and receive the ink and are printer upon a portion of well swept sidewalk.  The letters are 2.5 inches in length and are made of rubber.  They are cemented to the rubber band above mentioned.  The bicycle can be propelled with considerable speed and the fountain will hold ink enough for about a mile ride.  With a pneumatic tired machine the letters print well, even where a slight depression occurs in the sidewalk.

    Now we believe if Mr. Hamill would devise a method for operating a third wheel so he could plaster his name and business on board fences as he glides along he'd have the thing complete.