Graphic Media Management

Key Courses

  • Digital Imaging & Variable Data Printing
  • Project Estimating & Cost Analysis
  • Production Planning
  • Media Management Internship
  • Digital Workflow Automation
  • Color Management
  • Media Process Management
  • Current Topics in Media Management

The Bachelor of Science in Graphic Media Management builds on the technical and design foundation of the A.A.S. degrees in Graphic Communications or Graphic Design. Because of the breadth of opportunity available for careers in the graphic media industry, this program is designed to give students the proper mix of specific and broad courses needed to be successful.

Students will learn the core operation processes of production planning, estimating, cost analysis, process and color management and workflow automation. Students can then gain additional instruction in IT, marketing, advertising, public relations, international business, general management and many others. This program is excluded from ACBSP accreditation.


Courses in this program are delivered:

  • Big Rapids