Marketing Degree
Bachelor's Degree Marketing
Marketing Department
Marketing Degree
Ferris State University
119 South Street/BUS 212
Big Rapids, Michigan MI (USA) 49307-2284
Phone: (231) 591-2426
If you choose to major in marketing there are a host of career opportunities available
to you. Career paths might include e-commerce, marketing analysis, professional selling,
advertising, supply chain management, marketing research and a host of other customer
service/leadership positions.
One out of every five presidents or chief executive officers in the nation's top 500
businesses was, as an undergraduate, a marketing major. Further, salaries open to
marketing graduates from Ferris State University compare very favorably to salaries
received in highly technical and specialized non-business careers.
As a student of the Ferris State University marketing degree program, you will be
provided the opportunity to:
- Engage in a number of internship activities
- Learn how to develop, execute and control complex marketing strategy
- Choose from concentrations - such as Marketing, Sales, E-commerce, Retailing, or choose
the diversified concentration which allows you to complete a certificate or minor
to complement your marketing major
- Build information-based analytical decision-making skills and apply research results
in developing successful marketing degree programs
- You will be exposed to an exciting set of concepts that will serve you, not just in
marketing, but in any career field in which you become a manager or leader and are
required to influence others to accomplish the tasks you face together in day-to-day
activities.
Many of our marketing graduates have gone on to major leadership positions in industrial
marketing, radio and television, entertainment, food service, television news, web-based
businesses, as well as with such organizations as hospitals, government agencies,
social service organizations and charities.
Further, you always have the option of seeking a career path as a successful entrepreneur.
As an entrepreneur, the marketing skills you learn will help increase the likelihood
your business ventures will be successful.
Finally, oftentimes great marketers become dynamic sales people who serve in consulting
and marketing management positions that eventually lead to the highest levels of organization
leadership. Your ability to be both a marketer and a professional sales person will
serve you well as you progress in your career.
Applicants must present evidence of graduation from high school or GED. To enter a
Bachelor of Science degree (B.S.) Program in Business, applicants are expected to
meet two of the following: a minimum high school grade point average of 2.50 (on a
4.00 scale); ACT math score of 19 or higher; an ACT reading score of 19 or higher.
The marketing degree program leads to a Bachelor of Science degree. Graduation requires
a minimum 2.0 GPA in business core courses, the major courses and overall.
Marketing Department
Marketing Degree
Ferris State University
119 South Street/BUS 212
Big Rapids, Michigan MI (USA) 49307-2284
Phone: (231) 591-2426
[+] Learn More About Ferris State
About Ferris State University: College classes including our Marketing degree program, are taught at all levels
by professional teachers, not graduate assistants. College students that major in
Marketing at Ferris State University, study in more than 170 different college educational
programs - including doctorate degrees, masters degrees, bachelors degree Marketing
and associate degree Marketing programs.
Seven of the Ferris State Michigan colleges are based in Big Rapids, Michigan - Allied
Health Sciences, Arts and Sciences, College of Business, Education and Human Services,
Optometry, Pharmacy and Technology. The Ferris State College of Professional and Technological
studies, and Kendall College of Art and Design are based in Grand Rapids, Michigan.
College courses in Marketing are sometimes offered at several Michigan College campus
sites through the Ferris State University College of Professional and Technological
Studies.
Ferris State University offers a wide variety of scholarships and financial aid. A
majority of our students receive financial aid assistance. We encourage you to explore
this website for more information on available scholarships and financial aid opportunities
at Ferris State University. Ferris State provides all enrolled students access to
a variety of academic skill-building opportunities that will assist them in their
pursuit of academic excellence in a format that accommodates various learning preferences
and schedules. At FSU students experience small classes with individual attention
in 170 career-oriented majors leading to job placement for our graduates. FSU students
also enjoy 220 student organizations for fun in a relaxed, hometown setting in the
heart of Michigan's recreation area.
The group presentation, by one of our admissions recruiters, includes information
on academic offerings, scholarships, housing, student life, and costs. A question
and answer period follows the presentation and includes a few surprises! Lunch is
provided at one of our well known dining facilities on campus. After lunch, guests
may take part in a walking tour of campus led by one of our exceptional student guides.
The walking tour takes approximately 1 hour.
If you would like more information on Marketing Degree or would like to talk with
or visit our campus in Big Rapids, Michigan contact us.
To Learn More About Ferris State University click here for the Mission Statement.
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