GRAND RAPIDS – In an effort to increase collaboration between Kendall College of Art
and Design, Ferris State University and the West Michigan business community, Ken
Krayer has been named KCAD’s inaugural director of business engagement.
Local companies are becoming increasingly aware of the value of interacting with the
next generation of talent before they officially enter the job market, and a growing
number of undergraduates have come to see industry interaction as the most effective
way to make connections, develop vital skills, and break into their chosen field.
In his new role, Krayer will work to leverage the symbiotic potential of a deeper
relationship between KCAD and regional industries to create shared value.
“I’m very excited to have the opportunity to help nurture this collective investment
in the future of our region,” Krayer said. “What we have here in West Michigan is
an incredible abundance of both dynamic emerging talent and forward-thinking industries.
It’s invigorating to imagine the kind of impact we can create by finding increasingly
effective ways to converge those worlds together.”
Krayer will work with local companies to create opportunities for KCAD students to
gain valuable hands-on experience while working directly with industry professionals
in real-world situations. He will also be focusing on bringing more design professionals
onto KCAD’s campus for guest lectures, critiques and workshops that can help expand
student thinking and develop student talent.
With a wealth of experience in both higher education and professional design, Krayer
brings a uniquely comprehensive perspective to his new position. He is most recently
worked as an independent consultant, serving clients including Sauder Woodworking,
Rhode Island School of Design, and Steelcase, among others. Prior to that he served
as director of design for Haworth, Inc, director of design for Details, a division
of Steelcase, senior designer for San Francisco-based A+O Studio and exhibit designer
for Netherlands-based Studio Dunbar.
Krayer’s teaching career began in 1989 as an adjunct professor of industrial design
at California College of the Arts. He taught at the College for Creative Studies,
where he chaired both the product design and furniture departments during his five-year
tenure, and KCAD, where he currently teaches Design Practice as an adjunct professor
in the Collaborative Design and Industrial Design programs.
Krayer will also work closely with Katie Moore, director of community engagement at
KCAD, to develop a proposal for the creation of an on-campus center for community
engagement that will provide KCAD with additional resources to support its community
The new face of business engagement at KCAD can be reached at firstname.lastname@example.org.
Last updated: 06-10-2014