Publications Policy
  1. Publications that (a) bear the name of Ferris State University, (b) are to be paid for with University funds and (c) are intended for distribution off campus must have design and/or editorial approval from Marketing and Communications.
  2. The following items also must receive approval from Marketing and Communications:
    • use of the University Seal
    • deviations from the Graphic Identity
      Standards Manual
  3. Items exempt from this policy include:
    • materials produced by student
      organizations
    • routine forms
    • scholarly publications
    • internal correspondence
    • internal reports
      (Exceptions: report covers and reports with off-campus distribution are covered under the publications policy.)
  4. All publications shall reflect the non-biased, non-discriminatory nature of the University.
  5. Retail use of copyrighted signature lines and logos is restricted. Contact the licensing coordinator at extension 3965 regarding use.

  

Please contact Leah Nixon at extension 5604 for information.

To create professionally designed communications, contact Marketing Communications in University Advancement and Marketing at 591-5604 for an appointment. At this time, you will discuss the communication and the most effective format, which might be a postcard, CD, brochure, e-mail, etc.

Writing/Editing

Provide marketing communications with the information needed to be included in your communication. Copy will be written and/or edited as needed by a staff writer. You will approve all copy revisions prior to design.

Design

After copy is edited and approved, the design process begins. A draft proof of design and copy will be submitted to you for your approval.

Final Draft

You will receive a final draft of your publication before it is sent to the printer. Upon written approval of the final draft, the publication will be sent to the printer.

Printing Estimates

If you plan an extensive or high-quantity communication, we can help you reduce costs. Estimates will be requested from printers after a design has been approved. Once the most affordable estimate has been determined, your office can have a purchase order prepared from the appropriate budget. Purchase orders are issued to the printer before the job is printed.

Printing and Delivery

Most printers deliver projects within 10 working days.