Instructional Design

Staff and faculty in the Faculty Center for Teaching and Learning are available to consult with faculty on an individual basis or in working groups on questions related to the design of a course (or course plans), writing student learning outcomes, effective teaching and assessment methods, and much more. We are available to support and assist faculty who teach face-to-face, blended, and fully online courses.

What is Instructional Design?

Instructional Design involves purposeful and systematic planning of a course (or components of a course). It is a process that begins with an analysis of the intended student learning outcomes, identifies teaching strategies and student activities to enable students' achievement of the outcomes, and ends with the development of multiple methods to assess whether and to what extent the outcomes were achieved. As noted, the process includes the development of instructional materials, activities, assessments, and evaluation of the effectiveness of the design and delivery. The process utilizes research on how students learn, best practices in teaching and learning, and guiding principles of instructional design practice. Much like carpenters with a large collection of tools and resources, the faculty and instructional designer collaborate in building a course or components of a course that will affect deep and positive student learning.

How Does It Work?

Instructional design focuses on the integration of three key elements:

  • Learning Outcomes – defines what the students will know or be able to do
  • Instructional Strategies – defines teaching methods and student activities that will support the students' achievement of the learning outcomes
  • Assessment – defines methods that will determine whether and to what extent students' achieved the learning outcomes

id chart

Why Contact an Instructional Designer?

An instructional designer can work with faculty to help ensure that student learning outcome, teaching methods, student work or activities, and feedback or assessments combine in coherent, manageable, and meaningful ways. The staff and faculty in FCTL are available to assist in this way for courses that are taught in face-to-face, blended, and fully online environments.

Contact Information
Julie Rowan
Faculty Center for Teaching & Learning
Ferris State University
1010 Campus Drive, FLITE 408C
Big Rapids, MI 49307
(231) 591-3827 or
Picture of Julie Rowan